The digital world has created virtually unlimited opportunities for businesses to engage with their clients. Users now rely on their mobile devices to connect with businesses and purchase products online. The only problem is that mobile screens are smaller than computer screens.
So when a website is not designed to facilitate […]
Brand awareness is essential to attracting more customers, but it is not an easy task, especially when your business is just starting out. Without brand awareness, you’re on an uphill battle against larger organizations that have built authority and trust over the span of several years. Moreover they also know […]
Social media marketing have revolutionized how businesses engage with their customers to inform and sell products. Thanks to broadband internet speeds and faster computers, almost every person has a social media account. This creates lucrative opportunities to create quality leads that will eventually drive higher sales.
The underlying strategy to engage […]
Content writing is when you’re able to dedicate your resources for the specific purpose of generating educational blogs centered on a particular problem. And while that is the definition of content writing in a nut shell, this isn’t where it stops.
Content writing is credited with playing a major role in […]
Due to short attention spans of modern consumers, your digital marketing strategy has an extremely narrow window of opportunity to pitch and grab the audience’s attention. This is reflected by the abrupt change observed in social media companies that are now beginning to reward content creators for making use of […]
Are you tired of constantly reading up on marketing or attending talks on boosting your sales? For a breath of fresh air, here are marketing movies you can watch to be motivated, informed, and still entertained.
Thank You for Smoking (2005)
Lobbyist and spokesperson Nick Taylor’s goal is simple: to advocate tobacco […]
Personal branding is no longer just a vanity tool. For many entrepreneurs, keeping their lifestyle and entire personal life private is important, but nowadays, becoming their company’s own brand ambassador can greatly help their business. In fact, building one’s personal brand can be as equally important as establishing the company’s.
For […]
There is a reason why the phrase “content is king” is true for many marketing experts. For traditional business owners, content marketing might seem like new challenge or chore, but we at Ozment Media see this as an opportunity and even an advantage. Learn more on how content marketing will […]
Influencers are defined as people who have a huge following and can affect a certain market or audience. They can be bloggers, celebrities, Youtube stars, personalities, athletes, or known speakers or entrepreneurs. In marketing, utilizing their reach has definitely become a trend, generating stellar results in terms of helping a […]
They say direct mail is dead, but on the contrary, we at Ozment Media see this tool as repurposed and more focused now. There is no doubt that technology has changed the game of marketing by establishing unconventional and cementing traditional marketing tools. Direct mail has become a niche tool […]
