There is a reason why the phrase “content is king” is true for many marketing experts. For traditional business owners, content marketing might seem like new challenge or chore, but we at Ozment Media see this as an opportunity and even an advantage. Learn more on how content marketing will […]
Influencers are defined as people who have a huge following and can affect a certain market or audience. They can be bloggers, celebrities, Youtube stars, personalities, athletes, or known speakers or entrepreneurs. In marketing, utilizing their reach has definitely become a trend, generating stellar results in terms of helping a […]
They say direct mail is dead, but on the contrary, we at Ozment Media see this tool as repurposed and more focused now. There is no doubt that technology has changed the game of marketing by establishing unconventional and cementing traditional marketing tools. Direct mail has become a niche tool […]
Here at Ozment Media, we are always asked for recommendations on what kind of signage is best for our client’s establishment. The mainstream choices nowadays include acrylic and panaflex. However, we always make it a point to present viable options because choosing a kind of signage will mainly depend on […]
Here at Ozment Media, we are often asked for recommendations on which marketing tool would be most effective to our clients’ company. When it comes to traditional, below-the-line or straightforward marketing, hand-outs such as brochures, flyers, and leaflets are definitely staple print materials. Despite being classic marketing tools, many people […]
Aside from delivering quality services and products, business also needs communication, especially in handling employees, interacting with customers, and in joining groups or communities in the industry. Although not all entrepreneurs excel in talking, we at Ozment Media cannot stress enough the importance of networking in business.
Here are some of […]
Here at Ozment Media, one of our initial steps in helping our clients boost their sales through marketing is determining the target market. After all, knowing your company’s audience will help you find out the right medium or platform to use, which content is appropriate, and what direction should your […]