Below are 4 techniques that we utilize to generate keywords for content. These techniques can be used for any form of content or inbound marketing and should be considered when you are thinking of your target market that you are looking to reach.
- Google Keyword Planner – This is a free tool by Google and can be utilized to find out the top trafficked keywords within any industry. Here is a link to this tool click here.
- Competition Websites – Is a great source and valuable insight when you trying to think of new keywords or markets to target.
- Latest Trends – Within any industry there are growing and declining trends depending on your products or services each one these elements are potential keywords.
- Products & Services – These are the items that each and every company like to promote to their desired market however it is one of the last keywords that most consider i.e. American Flag Hats if you own an embroidery business.
Above was just a few a tricks and techniques that we utilize within our keyword research for each and every industry.
Please let us know if you have any questions by leaving a comment below. Thank you